Cook Sweet » Kit Kat http://cooksweet.com Chocolate Business News / Photos / Recipes Tue, 08 Feb 2011 17:17:24 +0000 en hourly 1 http://wordpress.org/?v=3.1.1 Nestle looking to increase its market share in UK http://cooksweet.com/info/nestle-looking-to-increase-its-market-share-in-uk/ http://cooksweet.com/info/nestle-looking-to-increase-its-market-share-in-uk/#comments Mon, 17 May 2010 23:26:59 +0000 admin http://cooksweet.com/?p=3751 With Kraft taking over Cadbury in the UK – Nestle now is heading into the competitive market with their big seller KitKat. It’s a huge success in Japan and a marketing phenomenon. Nestle’s confectionery business makes up 11 percent of it’s sales. If Kit Kat goes over with their innovative marketing and flavors in the UK like it has in Japan then Nestle may well give the competition a challenge.

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“Japan Goes Koo-Koo for Kit Kat Chocolate Bars”

Soy Sauce Flavored Kit Kats?  In Japan they’re Number One.

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